Gravity Forms CleverReach Add-On – Official Email Marketing Integration for WordPress
The Gravity Forms CleverReach Add-On connects your Gravity Forms-powered website to CleverReach so you can automatically add form submissions to recipient lists, map custom fields, and run opt-in workflows without manual exports. Purpose-built for premium WordPress sites, it streamlines list growth, consent capture, and subscriber management directly from your forms.
What this add-on does
- Seamlessly send new contacts to CleverReach when a form is submitted
- Map Gravity Forms fields (email, name, and custom fields) to CleverReach recipient fields
- Use conditional logic to subscribe only when specific choices or checkboxes are met
- Assign to a recipient list and control how new vs. existing contacts are handled
- Support GDPR-friendly consent flows with explicit opt-in fields and auditability within your form entries
- Integrate with your existing CleverReach workflows (e.g., welcome sequences or double opt-in configured in CleverReach)
Key benefits
- Eliminate manual CSV work — keep marketing lists updated instantly
- Better data quality — field mapping reduces mismatches and duplicates
- Targeted growth — conditional rules ensure only qualified subscribers are added
- Scalable — works across multiple forms, pages, and lead sources
- Client-ready — clear, repeatable setup for agencies and in-house teams
Feature Highlights of Gravity Forms CleverReach Add-On
- Account Connection: Authenticate your CleverReach account from WordPress and choose default lists per feed.
- Flexible Field Mapping: Map standard and custom fields to align contact data with your CleverReach recipient structure.
- Opt-In Controls: Create explicit consent checkboxes and subscribe only when consent is given.
- Conditional Logic: Trigger subscription based on selections (e.g., “newsletter = yes”, product interest, or campaign source).
- Existing Contact Handling: Configure how updates occur for contacts that already exist in your list (where supported).
- Multi-Form Support: Run separate feeds for different forms, lists, campaigns, or audiences.
- Admin Visibility: Track submissions inside Gravity Forms entries for review, exports, and compliance needs.
- Workflow Compatibility: Use your CleverReach-side segments, automations, and double opt-in where enabled within CleverReach.
Keyword variations: Gravity Forms CleverReach integration, WordPress newsletter forms, email list automation, opt-in forms for CleverReach, conditional subscriptions, field mapping.
Common Use Cases
- Newsletter signups with consent checkboxes and smart routing to the correct recipient list.
- Lead magnets & gated content that add contacts to nurturing sequences in CleverReach.
- Event or webinar registrations that tag or segment contacts for timely reminders (where configured in CleverReach).
- Product interest forms that pass structured data for targeted campaigns.
Getting Started (High-Level)
- Install & activate the add-on inside Gravity Forms.
- Connect CleverReach and select a default recipient list.
- Create a feed for each form, map fields, and set opt-in/conditional rules.
- Test the flow to confirm new contacts arrive with the right data and list assignment.
- Launch and iterate—refine fields, conditions, and list strategy as your campaigns evolve.
Best Practices
- Add a clear consent checkbox and store consent status in the entry.
- Map only the fields you truly use to keep lists clean and compliant.
- Use conditional logic to segment at the form level (e.g., interests, language, region).
- Periodically review feeds to match changes in CleverReach fields or lists.
Conclusion
For teams who want a dependable, code-free bridge between WordPress forms and CleverReach, the Gravity Forms CleverReach Add-On delivers automated list building, precise field mapping, and consent-aware opt-ins—all from within Gravity Forms. Grow smarter and streamline your email marketing with the Gravity Forms CleverReach Add-On today.

